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Septeni Wins 5 Awards at "TikTok for Business Japan Agency Awards 2026," Including the Grand Prix "Agency of the Year"

Also receiving the Global Growth Partner, Branding Growth Award, Branding Solutions Award, and TikTok Shop GMV Max Award.

SEPTENI CO., LTD. (Headquarters: Shinjuku-ku, Tokyo; Representative Director and President: Yusuke Shimizu; hereinafter "Septeni"), a consolidated subsidiary of SEPTENI HOLDINGS CO., LTD. (Headquarters: Shinjuku-ku, Tokyo; Representative Director: Yuichi Kouno; Securities Code: 4293), has won five awards at the "TikTok for Business Japan Agency Awards 2026" hosted by TikTok for Business, including the Grand Prix, "Agency of the Year."
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Since its inception in 2019, TikTok for Business has hosted an annual award ceremony to honor the achievements of advertising agencies that have maximized TikTok's advertising value and contributed significantly to the business growth of advertisers. The awards recognize companies that deeply understand TikTok's unique characteristics and have delivered outstanding results. At the "TikTok for Business Japan Agency Awards 2026," a total of 34 recipients were selected across 14 awards in five categories: Grand Prix, Sales Growth, Strategic Sales, Strategic & Product Solutions, and Creative & Solutions.

Septeni has been honored with the following five awards:

■ Grand Prix: "Agency of the Year"
This award is presented to the advertising agency that achieved high sales performance, actively implemented advanced initiatives, and created sustainable business impact through medium-to-long-term efforts both internally and externally.
Note: This award was received jointly by four companies: Dentsu Digital Inc., CARTA ZERO Inc., Dentsu Japan International Brands Inc., and Septeni.
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▲ Group photo of project members from the four companies that jointly won "Agency of the Year."

■ Sales Growth Category - Scale Driver Award: "Global Growth Partner Award"
Presented to the agency that created significant sales impact in both inbound and outbound marketing.

■ Strategic Sales Category - Market Growth Award: "Branding Growth Award"
Presented to the agency that achieved high sales results in the branding advertising domain and created sustainable business impact through medium-to-long-term initiatives.

■ Strategic Sales Category: "TikTok Shop GMV Max Award"
Presented to the agency that leveraged "GMV Max" to achieve remarkable results and business growth in the e-commerce domain.

■ Strategic & Product Solutions Category: "Branding Solutions Award"
Presented to the agency that contributed to enhancing brand value through the improvement of brand scores (as recommended by TikTok), the utilization of various branding advertising products, and the design and operation of integrated advertising packages.

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▲ Group photo of project members for the four awards won by Septeni.

Septeni will continue to strengthen its collaboration with TikTok for Business to provide high-quality digital marketing services that meet the diverse needs of advertisers.

[About Septeni's TikTok-Related Services]
Septeni established a specialized organization and began early-stage operations of TikTok advertising in October 2018, coinciding with the platform's launch in Japan. Leveraging the extensive expertise and technical capabilities accumulated since those early days, we continue to lead pioneering initiatives aimed at maximizing advertising effectiveness.

In July 2024, we established the "Short-Form Video Development Department," specializing in the planning and production of vertical creative content and short-form dramas. This has further strengthened our support system for corporate promotions using TikTok. In addition to our proven track record in direct response advertising for web and app domains—long a core strength—we have expanded our reach into branding and global projects since fiscal year 2025. Our ability to generate high performance across all TikTok-related domains has been highly recognized in the market.

Furthermore, Septeni is certified as a "TikTok Shop Partner (TSP)," an official partner of TikTok Shop, providing comprehensive support for corporate marketing activities utilizing e-commerce. Through these initiatives, we offer seamless, end-to-end marketing support across the entire funnel—from direct response and branding measures via ad operations to the purchasing experience on TikTok Shop.

*CARTA HOLDINGS (including CARTA ZERO) became a direct subsidiary of NTT DOCOMO in January 2026 and continues its business and capital alliance with the Dentsu Group. As this award recognizes achievements in 2025, CARTA ZERO was part of dentsu Japan at that time.


[Inquiries about the news]
Media Strategy Promotion Department, Media Solutions Division, Septeni Japan Inc.
E-mail: new.media-strategy@septeni.co.jp

[Inquiries about press release]
Kofunato & Kojima
PR Section, Corporate Communications Dept., CEO Office, Septeni Holdings Co., Ltd.
E-mail:koho@septeni-holdings.co.jp

■Overview of SEPTENI CO., LTD.
Main Business: Digital marketing support business
Head Office: Sumitomo Fudosan Shinjuku Grand Tower 28F, 8-17-1 Nishishinjuku, Shinjuku-ku, Tokyo, Japan
Representative: Yusuke Shimizu, Representative Director and President
Corporate URL: https://www.septeni.co.jp/en/


■Profile of Septeni Holdings Co., Ltd.
Business: A holding company to manage group companies which mainly develop the Internet businesses.
Head office: Sumitomo Fudosan Shinjuku Grand Tower 30F, 8-17-1
Nishishinjuku, Shinjuku-ku, Tokyo, Japan
Representative: Yuichi Kouno, Representative Director
URL: https://www.septeni-holdings.co.jp/en/