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  4. Enhancement of Corporate Value by Empowering People Who Create a New Era
  5. DEI

DEI

Septeni Group and DEI (Diversity, Equity & Inclusion)

At the Septeni Group, we have adopted a DEI policy that “respects all human rights, acknowledges diversity, and realizes a way of working where each individual's strengths are demonstrated.” We promote and support diverse work styles, based on our belief that when each of our diverse employees contributes to business performance through autonomous and valuable work, it leads to the sustainable development of the Group.

Based on this principle, we are fostering an environment free from discrimination and harassment on the basis of gender, age, nationality, race, ethnicity, religion, thought, creed, social status, disability, sexual orientation, gender identity, or gender expression. We are committed to creating a workplace where every employee can fully leverage their individual strengths.

Furthermore, the concept of Septeni's logo is “Resilient, Caring, Exciting.” The “Caring” represents the acknowledgment of diversity. As represented in the Group's symbol, the Septeni Group recognizes DEI as a very important theme and is actively working on it.

Resilient, Caring, Exciting To inspire the world with entrepreneurship Resilience to achieve results by always choosing the more substantial change with an entrepreneurial spirit. Caring to systematize the cycles of growth opportunities and successful experience and share them with others while also accepting diversity. Excitement to accomplish difficult tasks through our unique methods. With these three strengths, we take on the challenge of new markets in a new world.

Awareness Activities

Diversity Month

To promote individual ownership of DEI, we have been holding an annual “Diversity Month” since 2021.

We provide opportunities to explore and reflect on DEI from various perspectives through sessions such as "Fertility Training for All," "No Offence Intended: Short Dramas for Collective Reflection," and "Septeni Group's DNA and Future Prospects: DEI as the Key to the Next Stage."

Although participation in these events was voluntary, the 2025 initiative saw strong engagement:
• Online events: Approximately 500 cumulative participants.
• Short dramas (3 episodes): Over 2,000 total views. (As of January 2026; combined total of internal and external views)

Awards for DEI Initiatives

With the aim of spreading awareness of the significance and benefits of DEI promotion within the Group and demonstrating our active commitment to DEI both internally and externally, we have held the Group-wide "Diversity Award" since 2020.

From FY2025, to place greater importance on this initiative, the award was integrated into the annual Group MVP Awards.

We present these awards at the Group Kick-Off at the beginning of each fiscal year, serving as a key platform to recognize and praise "initiatives aimed at creating an environment where each individual can play an active role and generate innovation and results."

Raising Awareness of Unconscious Bias

We are committed to raising awareness of unconscious biases to prevent overlooking individual characteristics due to stereotypes, hindering each person's success, and producing socially undesirable outputs in creations such as advertisements.

For executive officers and managers, we conduct mandatory training, and for employees, we include questions about unconscious biases in the compliance tests taken every two months.

We also conduct an annual survey on the understanding of unconscious biases and share the results within the Group while utilizing them to improve our initiatives.


Production and Release of Short Dramas Themed on Unconscious Bias

To coincide with "Human Rights Day" on December 10, we produced and released short dramas themed on unconscious bias.

These works aim to provide an opportunity to recognize that "unintentional" words and actions lurking in our daily lives and the workplace can lead to undesirable communication and judgments, encouraging everyone to take personal ownership of these issues.

We have made these videos available to the general public so that they can be utilized not only for internal awareness-raising but also widely for DEI promotion activities throughout society.


■ Case 1: Document Preparation
https://youtube.com/shorts/TtM4UikiwJc

■ Case 2: In the Meeting
https://youtube.com/shorts/v5w9C4pnF1Y

■ Case 3: Over Lunch
https://youtube.com/shorts/l9QWgDTiIMA

Creating an Environment that Embraces Diversity

Measures Against Discrimination and Harassment

At the Septeni Group, we prohibit discrimination and harassment, including sexual harassment, based on gender, age, nationality, race, ethnicity, religion, thoughts, beliefs, social status, disabilities, sexual orientation, gender identity, gender expression, among other factors. We continuously promote activities to create an environment that prevents these issues, allowing each individual's strengths to be fully demonstrated.

  • Group-wide Learning

    We conduct e-learning every two months for the purpose of preventing and mitigating harassment and considering human rights in advertising expressions, etc.

  • Harassment Prevention Training for Managers

    We conduct harassment prevention training, which is mandatory for managers, with the aim of preventing and mitigating harassment. The training content is practical, incorporating many works and examples.

  • Whistleblowing System

    All individuals who belong to the Septeni Group and who engage in its operations can report or consult using the hotline. An external lawyer serves as the direct contact point for reports or consultations, and the officers and employees who reported or consulted are protected by the hotline regulation.

Work Style Reform Initiatives

2011
Started efforts to balance results and time reduction at the business companies
2015
Established the cross-group 'Work Style Reform Committee'
2016
Introduced the flextime system
2017
Prepared for the introduction of a work-from-home system (trial introduction)
2020
All employees have transitioned to working from home as a principle to prevent the spread of COCID-19
2023
Formally introduced the work-from-home system. Also, renovated the head office, promoting a hybrid work style of both coming to the office and working from home.

External Recognition

D&I Award

2024
Best Workplace for Diversity & Inclusion
2023
Best Workplace for Diversity & Inclusion
2022
Best Workplace for Diversity & Inclusion
2021
Best Workplace for Diversity & Inclusion